IT & Technology
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1. Focus on the user and all else will follow.
From its inception, Google has focused on providing the best user experience possible. While many companies claim to put their customers first, few are able to resist the temptation to make small sacrifices to increase shareholder value. Google has steadfastly refused to make any change that does not offer a benefit to the users who come to the site:
- The interface is clear and simple.
- Pages load instantly.
- Placement in search results is never sold to anyone.
- Advertising on the site must offer relevant content and not be a distraction.
By always placing the interests of the user first, Google has built the most loyal audience on the web. And that growth has come not through TV ad campaigns, but through word of mouth from one satisfied user to another.
2. It’s best to do one thing really, really well.
Google does search. With one of the world’s largest research groups focused exclusively on solving search problems, we know what we do well, and how we could do it better. Through continued iteration on difficult problems, we’ve been able to solve complex issues and provide continuous improvements to a service already considered the best on the web at making finding information a fast and seamless experience for millions of users. Our dedication to improving search has also allowed us to apply what we’ve learned to new products, including Gmail, Google Desktop, and Google Maps. As we continue to build new products* while making search better, our hope is to bring the power of search to previously unexplored areas, and to help users access and use even more of the ever-expanding information in their lives.
3. Fast is better than slow.
Google believes in instant gratification. You want answers and you want them right now. Who are we to argue? Google may be the only company in the world whose stated goal is to have users leave its website as quickly as possible. By fanatically obsessing on shaving every excess bit and byte from our pages and increasing the efficiency of our serving environment, Google has broken its own speed records time and again. Others assumed large servers were the fastest way to handle massive amounts of data. Google found networked PCs to be faster. Where others accepted apparent speed limits imposed by search algorithms, Google wrote new algorithms that proved there were no limits. And Google continues to work on making it all go even faster.
4. Democracy on the web works.
Google works because it relies on the millions of individuals posting links on websites to help determine which other sites offer content of value. Google assesses the importance of every web page using a variety of techniques, including its patented PageRank™ algorithm which analyzes which sites have been “voted” the best sources of information by other pages across the web. This technique actually improves as the web gets bigger, as each new site is another point of information and another vote to be counted.
5. You don’t need to be at your desk to need an answer.
The world is increasingly mobile and unwilling to be constrained to a fixed location. Whether it’s through their PDAs, their wireless phones or even their automobiles, people want information to come to them. Google’s innovations in this area include Google Number Search, which reduces the number of keypad strokes required to find data from a web-enabled cellular phone and an on-the-fly translation system that converts pages written in HTML to a format that can be read by phone browsers. This system opens up billions of pages for viewing from devices that would otherwise not be able to display them, including Palm PDAs and Japanese i-mode, J-Sky, and EZWeb devices. Wherever search is likely to help users obtain the information they seek, Google is pioneering new technologies and offering new solutions.
6. You can make money without doing evil.
Google is a business. The revenue the company generates is derived from offering its search technology to companies and from the sale of advertising displayed on Google and on other sites across the web. However, you may have never seen an ad on Google. That’s because Google does not allow ads to be displayed on our results pages unless they’re relevant to the results page on which they’re shown. So, only certain searches produce sponsored links above or to the right of the results. Google firmly believes that ads can provide useful information if, and only if, they are relevant to what you wish to find.
Google has also proven that advertising can be effective without being flashy. Google does not accept pop-up advertising, which interferes with your ability to see the content you’ve requested. We’ve found that text ads (AdWords) that are relevant to the person reading them draw much higher clickthrough rates than ads appearing randomly. Google’s maximization group works with advertisers to improve clickthrough rates over the life of a campaign, because high clickthrough rates are an indication that ads are relevant to a user’s interests. Any advertiser, no matter how small or how large, can take advantage of this highly targeted medium, whether through our self-service advertising program that puts ads online within minutes, or with the assistance of a Google advertising representative.
Advertising on Google is always clearly identified as a “Sponsored Link.” It is a core value for Google that there be no compromising of the integrity of our results. We never manipulate rankings to put our partners higher in our search results. No one can buy better PageRank. Our users trust Google’s objectivity and no short-term gain could ever justify breaching that trust.
Thousands of advertisers use our Google AdWords program to promote their products; we believe AdWords is the largest program of its kind. In addition, thousands of web site managers take advantage of our Google AdSense program to deliver ads relevant to the content on their sites, improving their ability to generate revenue and enhancing the experience for their users.
7. There’s always more information out there.
Once Google had indexed more of the HTML pages on the Internet than any other search service, our engineers turned their attention to information that was not as readily accessible. Sometimes it was just a matter of integrating new databases, such as adding a phone number and address lookup and a business directory. Other efforts required a bit more creativity, like adding the ability to search billions of images and a way to view pages that were originally created as PDF files. The popularity of PDF results led us to expand the list of file types searched to include documents produced in a dozen formats such as Microsoft Word, Excel and PowerPoint. For wireless users, Google developed a unique way to translate HTML formatted files into a format that could be read by mobile devices. The list is not likely to end there as Google’s researchers continue looking into ways to bring all the world’s information to users seeking answers.
8. The need for information crosses all borders.
Though Google is headquartered in California, our mission is to facilitate access to information for the entire world, so we have offices around the globe. To that end we maintain dozens of Internet domains and serve more than half of our results to users living outside the United States. Google search results can be restricted to pages written in more than 35 languages according to a user’s preference. We also offer a translation feature to make content available to users regardless of their native tongue and for those who prefer not to search in English, Google’s interface can be customized into more than 100 languages. To accelerate the addition of new languages, Google offers volunteers the opportunity to help in the translation through an automated tool available on the Google.com website. This process has greatly improved both the variety and quality of service we’re able to offer users in even the most far flung corners of the globe.
9. You can be serious without a suit.
Google’s founders have often stated that the company is not serious about anything but search. They built a company around the idea that work should be challenging and the challenge should be fun. To that end, Google’s culture is unlike any in corporate America, and it’s not because of the ubiquitous lava lamps and large rubber balls, or the fact that the company’s chef used to cook for the Grateful Dead. In the same way Google puts users first when it comes to our online service, Google Inc. puts employees first when it comes to daily life in our Googleplex headquarters. There is an emphasis on team achievements and pride in individual accomplishments that contribute to the company’s overall success. Ideas are traded, tested and put into practice with an alacrity that can be dizzying. Meetings that would take hours elsewhere are frequently little more than a conversation in line for lunch and few walls separate those who write the code from those who write the checks. This highly communicative environment fosters a productivity and camaraderie fueled by the realization that millions of people rely on Google results. Give the proper tools to a group of people who like to make a difference, and they will.
10. Great just isn’t good enough.
Always deliver more than expected. Google does not accept being the best as an endpoint, but a starting point. Through innovation and iteration, Google takes something that works well and improves upon it in unexpected ways. Search works well for properly spelled words, but what about typos? One engineer saw a need and created a spell checker that seems to read a user’s mind. It takes too long to search from a WAP phone? Our wireless group developed Google Number Search to reduce entries from three keystrokes per letter to one. With a user base in the millions, Google is able to identify points of friction quickly and smooth them out. Google’s point of distinction however, is anticipating needs not yet articulated by our global audience, then meeting them with products and services that set new standards. This constant dissatisfaction with the way things are is ultimately the driving force behind the world’s best search engine.
Sourse:
http://www.google.com/intl/en/corporate/tenthings.html
Written by admin on June 8th, 2007 with no comments.
Read more articles on Google AdSense and Miscelenous and IT & Technology.
Again according to APC Mgazine, here is ten reasons you could hate apple iphone
1. Slow mobile data: EDGE is 2.5G, so the top speed you can get from it is about 100Kbit/s. Also, the only Australian phone network that supports it is Telstra - everyone else will only be able to use slower-than-dialup GPRS. The iPhone would be way cooler with 1.8Mbit/s HSDPA. (See our analysis of why Apple probably used EDGE in preference to 3G in our previous iPhone report).
2. Battery life sucks: Five hours of talk/browsing/email or 16 hours of audio playback? Look, we’re not saying the iPhone isn’t an amazing device, but you’re going to want a charger on your desk at work, one in your car, one on your bedside table…
3. Built-in battery: It must be the only mobile phone on the market that doesn’t have an easily user-replaceable battery. We know from the iPod that batteries age pretty quickly, but who wants to send their phone back to Apple for servicing when it needs a new battery? I don’t want to have to go back to my dowdy old Nokia while Apple swaps the battery. That’s a major flaw.
4. Touch screen: Have you ever stood at a touch-screen terminal in a shop punching away at the screen, trying to get it to register your touch? Despite what Apple disparagingly called “small plastic keyboards” on other mobiles, they’re way more likely to work reliably than a touch-screen. No doubt Jobs has licensed the world’s best touch-screen technology, but it’s still likely to be the weakest point of the phone.
5. Heavy data usage: There’s a reason why networks love ‘push email’ phones like the Blackberry: it’s because a tremendous amount of compression and optimisation can be done at the carrier-side before the data is sent over the air. An ultra-heavy user of a Blackberry might only use 20MB in a month - regular users will use just a few megs. On the other hand, the iPhone uses old-world ‘polling’ email methods - POP3 or IMAP, where the phone will check every X minutes for new email and download full emails. The phone might have enough CPU power to rescale that 7MB JPEG, but it still has to download a 7MB JPEG. Either the service fees that go with the phone are going to be huge, or carriers are going to take a bath on data pricing and risk network congestion.
6. Only a two megapixel camera: OK, camera phones are never going to beat a digital SLR, but Sony Ericsson has had a 3.2 Megapixel cameraphone out for months now. Unless S-E tied up exclusive supply on that part, it’s tough to see why Apple wouldn’t have gone for it.
7. Proprietary tie-ins: Look, I’m not saying that the rest of the mobile industry isn’t rife with proprietary tie-ins. Every carrier installs their crap onto mobiles, they disable useful manufacturer features so that you’re forced to use their less-useful and more expensive services. But shouldn’t we hold Apple to a higher standard? The iPhone can do push email according to Jobs, but only for people who have a Yahoo webmail account. Bad luck if you prefer Gmail or some other mail provider.
8. No video iChat: Er, hello? Apple has an incredible base of customers out there with integrated webcams - doubtlessly more than any other PC or software maker - so what a missed opportunity!
9. Apple chooses your mobile network: Apple has announced that its exclusive sales partner in the US will be the mobile network Cingular. Presumably, that’s because even though iPhone is going to be an obvious hit, there are many political battles Apple faces in breaking into the telco world: powerful alliances and rebate schemes between handset makers and networks, the networks’ fears that Apple might at some point introduce iTunes purchasing over-the-air, stealing away one of their valuable revenue streams and more. The end result? In each country, the phone will probably be locked to one carrier. (Interestingly, though, in Australia, carriers are legally obliged to unlock phones free of charge at the customer’s request - though that doesn’t cancel other contractual obligations such as ongoing plan fees.)
10. Only 8GB storage: Ok, ok, sure, it’s the biggest storage capacity of any phone on the market, probably, but 8GB is still pretty limited. Considering how good the video playback capabilities of the iPhone are, it’s unfortunate that you won’t actually be able to fit that much video on the device.
Written by admin on May 25th, 2007 with no comments.
Read more articles on IT & Technology.
According to APC Mgazine, here is top ten things you should love about iPhone.
1. Smart Interaction. Finally no more lost or fiddly stylus action! Apple’s Multi-Touch software makes the stylus redundant. I rate this near the top of the features to love.
2. Smart design. Sure it looks nice. What Apple product doesn’t? But the real triumph is Apple’s commitment to a design philosophy that it not just about looks. Thin (11.6 mm), sparse and elegant, designed so that the software and hardware work perfectly together.
3. Smart heart. The iPhone runs Mac OS X. It’s hard to tell from the Keynote if it is a cut-down version or full-strength, but it promises the same intelligence, stability and elegance that I currently enjoy on my MacBook Pro.
4. Smart sensors. With three built-in sensors, the iPhone knows more about what it is doing than I do. A proximity sensor, an accelerometer that automatically switches from landscape to portrait mode and back and ambient light sensors make this more self-aware device on the market
5. Smart email. Rich HTML emails and true Blackberry-like “push” email make my Nokia E60 look like a dinosaur. This looks like a phone that it will be fun to email on, rather than a phone that you use to check your email is really, really have to.
6. Smart browsing. I’ve enjoyed using Opera mobile on my Nokia, but the full-strength Safari included in the new iPhone just blows it out of the water. It does really look like “the Internet in your pocket” as Steve suggests.
7. Smart headphones. Why are music phones less successful than the iPod? One of the key reasons has to be that you have to use the manufacturer’s special headphones, which you inevitably leave at home/work/in the other backpack. Phone manufacturers love the special headphones because replacements are a source of high-profit incremental revenue. Users usually hate them. Apple’s solution is special headphones that take advantage of the phone functionality but still fit into a standard headphone slot. Typical Apple elegance.
8. Smart voicemail. Steve says, “Wouldn’t it be great if you didn’t have to listen to five [voicemails] to get to the sixth?” Oh, yes, it would. The new visual voicemail on the iPhone lets me choose which messages to listen to. No more waiting until the phone lets me hear the one I’m interested in.
9. Smart speaker. I’m not sure what quality the built-in speaker in the iPhone will deliver, but I bet my freelancing income for the next six months that it is better than the speaker included in any other four mobile phones I’ve used before. Even if I leave my standard headphones at home, I’m not stuck anymore.
10. Smart integration. In a perverse way I’ve grown to love the nightmare of syncing my phones and hand-helds with my Mac through third-party conduits and software. Everyone loves a challenge. The iPhone will bring all that to an end with seamless integration of contacts and all the info I need.
Written by admin on May 25th, 2007 with no comments.
Read more articles on IT & Technology and Life.
| # |
Country or Region
|
Internet Users 2000 |
Internet Users Latest Data |
Internet Penetration |
Usage Growth(2000 - 2006) |
|
1.
|
United States
|
95,354,000
|
207,161,706
|
69.3 %
|
117.3 %
|
|
2.
|
China
|
22,500,000
|
123,000,000
|
9.4 %
|
446.7 %
|
|
3.
|
Japan
|
47,080,000
|
86,300,000
|
67.2 %
|
83.3 %
|
|
4.
|
India
|
5,000,000
|
60,000,000
|
5.4 %
|
1,100.0 %
|
|
5.
|
Germany
|
24,000,000
|
50,616,207
|
61.3 %
|
110.9 %
|
|
6.
|
United Kingdom
|
15,400,000
|
37,600,000
|
62.5 %
|
144.2 %
|
|
7.
|
South Korea
|
19,040,000
|
33,900,000
|
67.0 %
|
78.0 %
|
|
8.
|
France
|
8,500,000
|
29,521,451
|
48.4 %
|
247.3 %
|
|
9.
|
Italy
|
13,200,000
|
28,870,000
|
48.8 %
|
118.7 %
|
|
10.
|
Brazil
|
5,000,000
|
25,900,000
|
14.1 %
|
418.0 %
|
Written by admin on May 6th, 2007 with no comments.
Read more articles on Miscelenous and IT & Technology.
Here is top 10 GPS for navigation:
- Garmin nuvi 360
- Garmin nuvi 350
- Garmin nuvi 660
- TomTom GO 510
- Garmin nuvi 670
- TomTom GO 910
- Garmin StreetPilot c550
- Magellan RoadMate 2200T
- Magellan RoadMate 6000T
- Garmin zumo 550
If you want to know more about GPS visit GPShacks.com
Written by admin on April 27th, 2007 with no comments.
Read more articles on IT & Technology and Auto.
According to Microsoft here are the top ten things you should try with your Vista Operation system..
1. Plan an easier deployment:
Get the Business Desktop Deployment (BDD 2007) and install the latest deployment tools and guidance on deploying Windows Vista and the 2007 Office system. In addition, you can use this step-by-step guide to familiarize yourself with some of the major tools and technologies to help you with deployments.
2. Improve security and compliance:
Encrypt your drive using BitLocker drive encryption. Take advantage of User Account Control and deploy a test group as standard users and see how much easier they are to support.
3. Manage your PC:
Explore more than 500 new group policies to see everything you can manage centrally. New policies include the ability to control installation of devices and power management settings, which can help you save energy costs on each PC.
4. Optimize your network:
Restrict authorized use of the network by configure the new outbound blocking capabilities of the Windows Firewall. You can use the same integrated MMC Firewall snap-in to configure server and domain isolation using IPSec.
5. Test your applications:
Download and use the Microsoft Application Compatibility Toolkit 5.0. Take inventory of the applications in your environment, record any issues you find, and synchronize your findings with other testers using the Microsoft Compatibility Exchange. The tool will also find issues with Web sites you are visiting and applications that may not work well for standard users.
6. Be more productive:
With the Windows Aero user experience, the windows feature a transparent glass effect that makes it is easier to manage your open windows with less distraction.
7. Go mobile:
Windows Vista is designed to work especially well on mobile hardware, so install it on your laptop or Tablet PC, too. Press Windows+X to start the Windows Mobility Center, which puts the most frequently used mobile PC settings in a single location. With the Sync Center, it is easy to keep your files, data, and devices in sync and move seamlessly between online and offline states.
8. Share information and collaborate:
Try Windows Meeting Space (previously known as Windows Collaboration) to collaborate with a co-worker who is also using Windows Vista. You can share your screen with others and take turns working on a file.
9. Use the Web more effectively:
With Internet Explorer 7 on Windows Vista, you can browse the Web more easily and securely.
10 . Join the community:
Share your experiences in a blog, get help from other users, and share tips you discover—there are a number of ways you can interact with others around the world who are using Windows Vista.
For more information visit Microsoft website:
Source: http://technet.microsoft.com/en-us/windowsvista/aa905064.aspx
Written by admin on April 12th, 2007 with no comments.
Read more articles on Miscelenous and Related Links and IT & Technology.